Between a shower curtain, gel packs, and her dry cleaner’s sewing skills, Melissa created the prototype for her multi-million dollar idea for PackIt’s Personal Cooler.
In 2009, Melissa Kieling’s multi-million dollar idea for PackIt’s Personal Cooler was born. One day while packing her children’s lunches, feeling frustrated that she could not keep the fresh food from spoiling, she wondered why no one had ever thought of putting freezable gel inside the walls of lunch bags. Between a shower curtain, gel packs, and her dry cleaner’s sewing skills, Melissa created the prototype, and amazingly enough, it worked. She quickly patented the concept and launched PackIt.
PackIt has extended from Personal Coolers to freezable bags for wine, picnics, groceries, baby bottles, and more. With over 5,000 domestic retail locations and distribution globally in more than 40 countries, PackIt is becoming a household name, meeting a growing consumer demand for healthy living.
Today PackIt offers countless options to keep food and drinks healthy and fresh. A few of these great options include, PackIt’s Freezable Kids Lunch Backpack and PackIt’s Freezable Wine Bag. PackIt is the number one choice when it comes to taking food and drink on the go, no matter what adventure is planned for the day.